In 2015, I set up social media agency Hungry Beast, winning clients as diverse as fintech start-ups, digital ad agencies, data companies, and wine brands, providing social media strategy and content. At our peak, we reached 4 staffers.
Running my own business was a great experience, especially in the rapidly-changing world of social media.
I was asked by Australia's leading trade magazine Mumbrella to write a regular column on social media, and have become an in-demand speaker at conferences on the topic.
On the right, one of a series of content pieces I created to promote a social media analytics company. It was deemed interesting enough to be published in the Sydney Morning Herald, AFR, The Age etc.
Below that, a story about a rebrand for a mobile/digital agency. We gave it a new name, AFK, that sums up where the world is heading - 'away from keyboard.'
More examples of Hungry Beast's work can be found at the company's website.